How to choose keywords that people really search on

How to choose keywords that people really search on

Update: The Google Keyword Tool has been updated, and is now only available to those with AdWords accounts. It is now called the Google Keyword Planner. While the principles of this post are correct, the details aren’t. I’ll be writing more about key...
Find out about my battle-hardened writing workflow

Find out about my battle-hardened writing workflow

7 Easy Stages To Publish (and Share) Your Content One thing I’ve learned over the years is the importance of workflow. It releases my brain to do creative or difficult stuff. Start here. Do this, then that, then that, then that and finally that. And I’ve got something...
How To Write Blogs Everyone Needs To Read

How To Write Blogs Everyone Needs To Read

Photo by John Schnobrich on Unsplash 8 things you’re doing wrong and 7 ways to overcome them Is your business blog underperforming? I see so many that are. By the time you finish this piece, you’ll know exactly what you need to do to make your business...
The Writer’s Guide to Voice Search

The Writer’s Guide to Voice Search

Google released an amazing statistic last week – some 20% of searches on mobile are now by voice. Allowing for about 50% or more searches being mobile these days, we can conclude more than 10% of searches are voice searches. Don’t listen to the doubters Have you...
The Writer’s Guide to Local SEO

The Writer’s Guide to Local SEO

If you’re primarily a writer, you’re almost certainly happy with the primacy of on-page content in SEO. There’s one notable exception, though – Local SEO. While your organic results can help your Local SEO results, they’re not the whole story, and there are a...