Oct 3, 2013 | Blog, SEO Copy
The big news in SEO, in case you missed it last week, is Google cutting off key phrase search information from Google Analytics. If you look in your Google Analytics under Traffic Sources -> Sources -> Search -> Organic for the last few days, you’ll... 
Jan 5, 2016 | Blog, SEO Copy
If you’ve read my Writer’s Guide to Semantic Search, you would have seen me recommend we think of themes for pages rather than building them on a number of key phrases. I’ve been asked to say some more about theming and how the two approaches differ.... 
Jul 23, 2014 | Blog, E-commerce, SEO Copy
Finding the right keywords for your e-commerce website is absolutely fundamental to the success of your business online. There are lots of ways of going about Key Phrase Research (KPR). Here’s one I wrote about earlier. You can do some of the research using free... 
Feb 18, 2014 | Blog, SEO Copy
The second instalment of Quick Tips. A couple that are very close to my heart, as they come up time and time again. Don’t let your research & strategy go (c)old If you’re sensible, you’ll commission Key Phrase Research and Content Strategy right... 
May 7, 2013 | Blog, SEO Copy
Edit (3 October 2013): This method still works after Google cut off key phrase information from Google Analytics in late September 2013. I wrote about why in this post. Follow these instructions and you’ll still be able to cut your ongoing key phrase research to...