I’ve condensed Are You Using These Six Essential On-Page Factors For SEO? into a Haiku Deck if you prefer looking at presentations to reading copy.
ON-PAGE SEO FACTORS – Created with Haiku Deck, presentation software that inspires
Here’s a summary of the slides’ content:
- ON-PAGE SEO FACTORS
- WRITE SUPREME CONTENT
- Others are already aiming for great
- Content must be:
◦ Informed and informative
◦ Grammatical, with real value
◦ Plenty to digest
◦ 100% original - UNIQUE TITLE TAGS
- Don’t have the same title tag on all of your pages
- Title tag must be
◦ Relevant to your content
◦ Contains a key phrase
◦ Not your headline - USE H1 AND H2 TAGS
- Help your readers and search engines
- h1 and h2 tags
◦ Grab attention
◦ Draw readers in
◦ Help structure content
◦ Make piece easier to understand - INVOLVING DESCRIPTION TAGS
- Unique on each page
- Description tags
◦ Are not a ranking factor
◦ Can show in search results
◦ Encourage clicks
◦ Increase traffic - HELPFUL ALT TEXT
- Make the invisible visible
- Why use alt tags?
◦ Google cannot see images
◦ Add text Google can read
◦ Images found in searches
◦ Use key phrases to help SEO - USE SCHEMA.ORG
- Like meta tags 2.0. But more powerful
- schema.org
◦ Present information in a standard way
◦ Addresses, business descriptions, products
◦ Local SEO
◦ E-commerce sites - CONTACT DAVID ROSAM
[email protected] | +44 (0)1273 906607
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