How To Write A Great About Me Page

How To Write A Great About Me Page

I’ve covered the ‘About us’ page before, but many of Writing For SEO’s readers need ‘About me’s. That’s the way of the world. A huge percentage of the world’s blogs are written by one person, and many online stores are the web face of microbusinesses. So here’s...
What Does Writing Copy Mean?

What Does Writing Copy Mean?

We talk a lot about not copying content on the Web and republishing it. What each of us put online must be unique. Which led a reader to ask me why we talk about producing ‘copy’ for websites. So what’s this about writing copy? It’s a term that predates...
How to write a killer About Us page!

How to write a killer About Us page!

How many boring About Us pages have you read? There are lots out there. And yet when I look at the stats for site after site, it is consistently one of the most popular. So what? Think about the people who read your About us page. They want to know about your...
10 Essentials When Writing Web Copy

10 Essentials When Writing Web Copy

Here’s a list of essentials you need to cover when writing web copy – in particular, sales copy: 1. Always understand what you’re trying to achieve Why is the piece of content you’re planning to write deserving of a place on your site and of...