Writing For SEO: Search Engine Optimization & Content Marketing

Help for your Online Shop

Is your e-commerce site struggling to rank?

Is your traffic disappointing?

Call me, David Rosam, on +44 (0)1273 906607 and we can discuss how I can help your site become more profitable.


I'd like to talk

Content that’s King.

Not an Indulgence

Writing For SEO helps you get maximum leverage from your content. It contains my distilled knowledge and experience from more than a decade helping clients boost their traffic, improve their performance on search engines and increase their revenue.

Read the blog for information and ideas. Leave a comment if you have any questions. Or get in touch if you want to talk about content creation, strategy, consultancy or training.

Incidentally, if you’re wondering about how content can be an indulgence, here are my thoughts.

The Latest From My Blog

How I Write A Blog Post In Four Easy Stages

I’ve written some seven posts about writing tools, and they’ve been very popular. Now’s the time to show you how my favoured tools go together into my blogging workflow. I used to use Evernote for the complete process, from idea capture through to putting the draft...

Six Tips To Develop Your SEO Content Writing

Someone e-mailed me recently and said there was great content on Writing For SEO, but what did she really need to know to be great at SEO Content Writing? That’s a good question No. It’s a great question. And it shows up one of the greatest weaknesses of publishing...

SEO and Content Marketing Presentation

I thought I’d share a recent presentation on SEO and Content Marketing. I hope you find it interesting. SEO & Content Marketing – Created with Haiku Deck, presentation software that...

Quick Tip: Is your 301 Redirection Plugin Still Working?

Having found a lot of 404 page not found errors reported by Google Webmaster Tools on a client’s WordPress website, I started working on some 301 redirects – there were so many 404s that they were a serious concern. Google may have been seeing the site as...

How To Develop Content From Key Phrase Research

Now you have the results of the key phrase research for your e-commerce site, how do you get the best from it? How do you develop the most effective content from it? Types of content There are several types of content you either already have on your online shop, or...

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Key Phrase Insights

Affordable Key Phrase Research for Start-ups, Small Businesses and Bloggers

You’re going to create lots of content to attract people to your site.

But do you know which content will do it for you? Which key phrases are your customers are searching on? Or which ones you can rank for in the shorter term?

Key Phrase Insights finds the right key phrases for you

Key Phrase Research can be a lot of work.

I once ended up with over 40,000 key phrases from which to sift out the gems. My laptop choked on them!

But with a small site – or by focusing on just the most important section of a larger site – the numbers become more manageable.

And by delivering straightforward, easily actionable recommendations rather than providing detailed reports for marketing departments, I can reduce time spent on Key Phrase Research, and give you professional quality key phrase research at a realistic price.

Find out more about Key Phrase Insights.

Resources - essentials I use all the time

My recommended tools and services

These are some of the things I use for Writing For SEO, other sites and my consulting. I use them because they’re good, and I’m very happy to recommend them to you.

  • WP-Engine – the best WordPress hosting I know of. Worth every penny for the time it saves me
  • Hootsuite - makes running social media campaigns easy. Hootsuite is incredibly powerful and flexible, and is one of the few third-party tools to interact with Google Plus
  • Commun.it – the tool I use every day to breeze through my Twitter interactions in just a few minutes. Commun.it is the difference between getting social media done and leaving it until the next day
  • Buffer - allows me to queue posts to all the major social media platforms

Some are paid for, yet many are free or have a free version.

Read about more of my favourite services and tools.

What they’re saying about Writing For SEO

Is that…one reason why [Writing for SEO] places so high in a Google Search?

Quentin Hardy, Deputy Tech Editor, The New York Times